Social Media Growth Manager (Organic)

Welcome to Vilgain ‚ÄĒ a¬†leading force in active lifestyle enhancement recognized by thousands, including our own team. At Vilgain, we operate with the precision and dedication of an elite sports team, focused on debunking global health myths and promoting wellness. Our mission is to educate on healthy living and create products that support this lifestyle, facing each challenge head‚ÄĎon.

We are now seeking a Social Media Growth Manager that will be responsible for our social media growth strategy; for designing, implementing, and measuring growth marketing initiatives to increase engagement, conversion, and revenue from our social media platforms. This role requires a social media strategic thinker within the health and wellness industry, who can drive organic revenue lifecycle across the organisation from our social media. Though this role is to focus on supporting marketing efforts globally, there is a focus and initial priority to drive the growth of our UK social media.

You will report into the CMO with a dotted line to our CEO and Founder. As leading Social Media at Vilgain, you will also manage our Lead Content Creator. We are growing our UK hub in London, and with soon to be offices we are looking for candidates that are comfortable with flexible hybrid working.

What you will do:

  • Help shape demand generation strategies while working with the product marketing team to design, execute, and track integrated multi‚ÄĎchannel marketing campaigns
  • Develop buyer‚Äôs¬†journey and content strategy
  • Lead content creation initiatives such as the development of engaging videos, blog posts, social media content, webinars, and other relevant materials tailored to resonate with target audiences
  • Deliver analytics to track, measure, and optimize effectiveness and demand conversion
  • Self‚ÄĎmotivated and a¬†driving force of execution in their current or past organizations, able to complete tasks by leveraging relationships and establishing goals
  • Willingness to be flexible and adaptable

A bit about you:

  • Ability to thrive in a¬†dynamic environment, operate autonomously and collaborate effectively across teams
  • Content Strategy Development: Proficiency in crafting content strategies tailored to different social media platforms, understanding audience demographics, and aligning content with brand objectives.
  • Influencer Marketing: Knowledge of influencer marketing strategies, including identifying relevant influencers, negotiating partnerships, and measuring the impact of influencer collaborations on brand visibility and growth.
  • A/B Testing: Proficiency in conducting A/B tests to experiment with different content formats, posting times, and messaging strategies, and using data‚ÄĎdriven insights to refine and improve social media performance.
  • Strategic Partnerships: Experience in establishing strategic partnerships with complementary brands, organizations, or influencers to leverage each other's¬†audiences and increase brand visibility and reach.
  • Data Analytics: Proficient in utilizing social media analytics tools to track and interpret key metrics such as engagement rates, reach, impressions, and conversion rates, and using these insights to optimize content and strategies.

What we offer in return:

  • Opportunity to be part of really fast paced company with global ambitions
  • Collaborative, supportive and friendly work environment
  • Various company events and teambuildings,

Check out our UK Ecommerce store at: vilgain.com

If you are passionate about the Social Media Growth manager role and eager to join our high‚ÄĎpowered team, we'd love to hear from you! Please submit your resume and a¬†brief cover letter and we get back to you as soon as we can! Please include your portfolio!

Selection process

1

We will look at your CV - we will evaluate your knowledge and experience. You will receive feedback within 14 days.

2

See you at the interview - we will ask questions and we will also be happy to answer your questions.

3

We will send you a practical task - you will receive the assignment by e-mail, and we will give you feedback after the task.

4

You will meet a team manager or colleague - you will discuss the scope of work, the division of work in the team and your role in it.

5

We are taking you! We will send you a job offer and start the entry process.